Field Notes

Insights from India's farmer frontier.

Pilot learnings, policy commentary, and product research from the AgriSense AI team.

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Insurance

Why 60% of PMFBY claims get rejected — and how AI evidence flips that number

National PMFBY rejection rate is 60%. Our pilot hit 80% claim success. The difference: a 42-minute drone-NDVI dossier compiled automatically when damage is reported.

VinayKumar Errolla · 8 min read · Jun 2026
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Marketplace

ONDC for agriculture: what 200 paddy sales taught us

Direct-to-mill via ONDC saved pilot farmers ₹180/quintal on average. Payment in 18 minutes via UPI. Here are the catches no one talks about.

VinayKumar Errolla · 6 min read · Jun 2026
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Product

Voice-first ≠ voice-only: why feature-phone IVR still matters

40% of our pilot farmers don't have smartphones. IVR + USSD + SMS aren't a fallback — they're the primary product for nearly half our user base.

VinayKumar Errolla · 5 min read · May 2026
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Language AI

Building Telugu agronomic vocabulary that actually works

Off-the-shelf Telugu LLMs translate "leaf curl virus" as gibberish. We built a 12,000-term agriculture dictionary with Warangal agronomists.

VinayKumar Errolla · 7 min read · May 2026
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Drones

What 1,200 drone sorties revealed about Indian smallholders

Six months of NDVI scout flights across 8 villages. Top finding: 73% of damage assessment work can be automated end-to-end.

VinayKumar Errolla · 9 min read · Apr 2026
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FPO

The FPO branding playbook: how 3 villages added ₹4Cr in topline

Aggregation alone is table stakes. Branding + export linkage + smart-contract escrow is where FPO economics actually unlock.

VinayKumar Errolla · 6 min read · Apr 2026

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